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AUM

Estimated $2B+ (Proya stake, personal holdings)

Principals

2

Principal Net Worth

$1.8B

Data Flags

Chinese beauty industry leader, e-commerce driven growth

Hou Juncheng Family Office (Proya Cosmetics)

SFOHigh Confidence

Hangzhou, China

Last verified: Jan 17, 2026

Details

Source of Wealth
Cosmetics (Proya Cosmetics)
Assets Under Management
Estimated $2B+ (Proya stake, personal holdings)
Source File
research/organizations/juncheng-family-office.md
UID
fo-juncheng-family-office

Also Known As

Hou Juncheng Family OfficeJuncheng CapitalProya Capital

Principals (2)

Hou JunchengFounder/ChairmanOWNS
$1.8B
Family details maintained privately-OWNS

Team Members (7)

Gilles AndrierTitle TBD
WORKS_AT
Hu HuangTitle TBD
WORKS_AT
Ink LandmarkTitle TBD
WORKS_AT
Professional InvestorTitle TBD
WORKS_AT
Wang LiTitle TBD
WORKS_AT
Wei ViceTitle TBD
WORKS_AT
Zhang YiTitle TBD
WORKS_AT

Related Entities (2)

Proya Cosmetics Co., Ltd.Subsidiary

Founder/Chairman; Shanghai-listed cosmetics company

Various brand subsidiariesSubsidiary

Multiple skincare and beauty brands Personal investment vehicles

Relationship Strength

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Sources (5)

Changelog

  • 2026-01-17Upgraded to High confidence. Net worth verified via Forbes Billionaires 2025 ($1.8B, #2019 global) and industry reports. Sources: Forbes profile, Prestige Online, VnExpress
  • 2026-01-16Enriched with biography, Proya Cosmetics history (founded 2006), updated net worth ($1.7B-$1.9B), updated confidence to Medium
  • 2026-01-15Auto-generated from principal Hou Juncheng

Engagement & Preferences